IFC MALL SUMMER PERFORMANCE

ifc mall looked to bring fresh energy to its summer campaign by combining live music with an eye-catching seasonal art installation. The goal was to create a lively cultural moment that encouraged shoppers and visitors to spend more time and enjoy the atmosphere.

Across the campaign period, we staged three live shows featuring two acclaimed local bands. Mr Koo brought a laid-back seaside vibe with their upbeat summer sounds, while The Solution Band lifted the energy further with a mix of jazz, pop and rock tunes. Together, the performances added a memorable layer to the summer installation, drawing foot traffic and engaging the public.