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ADIDAS RUNNERS & RUN CLUB COLLABORATION

Overview

To grow the adidas Runners Hong Kong community, adidas partnered with local run clubs across the city to host a series of collaborative training sessions. We supported the planning and execution of these runs, creating welcoming spaces where runners from different communities could train together and prepare for the Hong Kong Marathon.

The collaboration brought together groups such as Harbour Runners, Why Not Run and She Runs Collective, with each session offering a different training focus, from endurance to speed and strength. By connecting established run clubs with adidas Runners, the programme strengthened community ties and celebrated the shared spirit of running in Hong Kong.

Functions

    Brand Activation, Community Marketing

Location

    Hong Kong

Get ready for your brand activation:

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